The SpotMixer Platform

The SpotMixer platform offers content publishers and brand advertisers the opportunity to reach audiences on the social web by providing an innovative and easy-to-use mashup tool that allows users to interact and create personalized videos using rights-cleared media assets. The platform provides a new level of social media participation by inviting audiences into the creative process and harnessing the power of the user-generated generation, giving them the ability to create and share their videos with friends via email and social networking websites.

The platform is fully customizable and is a turn-key solution that can be designed to seamlessly integrate into a brand promotion or marketing campaign. The mashup application is designed to maintain and protect the integrity of brand assets, while providing an engaging and entertaining experience for the user.

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